LG unveiled the LG Optimus White- the same as the Optimus Black. It's an Android 2.2 Froyo-powered smartphone. It utilizes the LG's latest innovation - the 4-inch NOVA display - which claims it's the "brightest, clearest and most readable" mobile screen out there with 700 nits of brightness.

According to LG the NOVA display consumes 50% less energy than the regular LCDs indoors and the AMOLEDs at full white. These capabilities combined with the 1500 mAh battery should give us some impressive battery life.

The LG Optimus White is another slim device with 9.2mm of thickness and 106 grams of weight. It packs a 2 megapixel front-facing camera and 5 or 8 megapixel rear one capable of HD video recording. The Android version ticking inside is Froyo masked with the Optimus UI 2.0, but it should get the Gingerbread upgrade.

LG also added another the pioneering Wi-Fi Direct. The Wi-Fi direct feature that allows users to connect devices through Wi-Fi connections without the need of a Wi-Fi hotspot.

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